DAY 25 - INFATUATION
Augustine was appalled that he dedicated his treatise to Heirus, an orator in Rome he had never met and infatuated with, simply because Heirus was highly celebrated and "praised him to the skies" by others.
The Goal of Media: This influence is likened to modern advertising and public relations, which attempt to subjugate individual judgments (and closeness to God) in favor to popular beliefs.